Column
“Five stars – but are guests truly recognised as returning guests?”
Over the past six years, I have stayed around 20 times at the same five-star hotel.It’s a property I genuinely like: a unique location, beautiful rooms and one of the most impressive breakfast buffets I know.Recently, I checked...
Why guest experience still lacks the guest
For decades, the hospitality industry has relied on consultants to improve performance, refine operations and elevate guest experience. Most of these experts come from within the industry itself - seasoned hoteliers, operators, brand veterans.And yet, one perspective is...
Let’s talk about… Sleep Tourism.
What are your thoughts on sleep tourism?Sleep tourism reflects how travelers are redefining luxury today. Rest, recovery, and balance are no longer secondary to the travel experience. They are often the reason for the journey itself. For hotels,...
